This is the moment a lot of us have been waiting for - the Air Roshe's are now available on NIKE iD! While iD vets were certainly expecting a generous price hike for the ability to fully customize a pair of Roshe's - a $55 mark-up on what was a $65 shoe is a bit steep in my eyes. Let's see if Nike adds some additional colors as the seasons change, or offer some more premium materials in the not so distant future.