USA! USA! Nike unleashes a green (as in environmentally friendly, not color way) kit for this years upcoming World Cup in Brazil. Check out the complete Nike press release here.
In line with Nike’s commitment to superior performance with lower environmental impact, the shirt, shorts—and for the first time in a national team kit, the socks—all feature fabric made from recycled plastic bottles (100 percent recycled polyester in the shorts, 96 percent recycled polyester in the shirt and 78 percent in the socks). Each kit is made using an average of 18 recycled plastic bottles. Since 2010, Nike has diverted almost two billion bottles from landfills, enough to cover over 2,800 full-sized soccer pitches.