Really good article on Portfolio.com discussing the rise and fall, or rise and rise, of NIGO and Bape. As the brand has been at the crossroads for the last 4 years, has the time finally come that it needs to make a decision on its future?
Friday, November 09, 2007
"Hello Kitty meets gangsta rap, with an M.B.A. geek in the shadows"
Really good article on Portfolio.com discussing the rise and fall, or rise and rise, of NIGO and Bape. As the brand has been at the crossroads for the last 4 years, has the time finally come that it needs to make a decision on its future?
