Saturday, March 13, 2010

Air Maxim I - Attack Pack

In my eyes, the Nike Air Maxim is the perfect shoe for where style meets performance. Obviously the style cues come from the legendary Air Max I, but the technology they updated the shoe with is just crazy (read below). This is the first year Nike is allowing the shoe to go along the 'Sportswear' route and get creative with the mark-ups, as seen with the upcoming Attack Pack, available for pre-order now at Eastbay. Looks like its time to retire the old 360's and get a new pair of runners to hit the streets with.

Specs from Eastbay:Charged with updating a classic Nike design – 1987's Air Max 1 – the Nike Sportswear design team dialed up technological innovations and remastered the performance and aesthetic of the original style to create the Nike Air Maxim 1. The focus was put on lightweight stability and cushioning. The result was a staggering 66% weight reduction from the original, with the Air Maxim coming in at a mere 10.1 ounces. This dramatic weight reduction can be attributed to key features: Flywire technology, which drastically reduces weight while creating an upper that moves with the foot; a three-piece injected Phylon™ midsole that optimizes cushioning and support and the use of a lightweight, screenprinted Swoosh design. To make sure its heritage remains true, the Air Maxim 1 still features its trademark suede heel counter. The upper on these Maxim 1s includes nylon, polyurethane and either pony hair or leather. The midsole features an Air-Sole® unit in the heel for cushioning and the rubber sole offers durability and traction.